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You’re reading the Tuesday, May 5 edition. Showing an earlier Marketing Pulse.
Marketing Pulse May 5

CPI day is content day

Use today's soft print as the hook.

Tuesday, May 5, 2026 30Y 7.20%15Y 6.60%5/1 ARM 6.50%

Soft CPI is a marketing gift — frame it as "the data the Fed actually watches." Send a one-paragraph email today.